At Disruption Ideas, we explore innovation from two perspectives. We regularly highlight disruptive ideas, startups and emerging business concepts that we believe are addressing real-world problems in interesting or original ways. You'll find these over on the Latest Disruptive Ideas page. Alongside these, we also create and publish our own seed concepts—early-stage ideas intended to stimulate discussion, encourage new ways of thinking and, where appropriate, inspire further development by others. This area of our site is very much work in progress and further examples of our seed concepts are soon to be added, so please check back again in the very near future.
We create original concept seeds across specific industries or marketplaces.
Each concept seed explores a potential product, service, business model or opportunity. They are not presented as finished solutions, but as starting points for organisations to evaluate and develop in their own way.
Companies can browse and evaluate concepts without commitment or obligation. If a concept shows genuine potential, organisations can explore options for taking it further.
Writing the rules... means controlling the game.
Innovation often begins with a different way of looking at a familiar problem.
Our seed concepts are created by identifying opportunities, assumptions or possibilities that may have been overlooked. Some concepts are simple and practical. Others may require significant investment, specialist expertise or established resources to develop.
Our role is to identify and present the opportunity. How a concept is developed, adapted or brought to market is for the organisations with the knowledge, experience and capabilities to take it forward.
We believe that the right concept, discovered at the right time, can create opportunities that may not otherwise have existed.